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WESTERN FINANCIAL CEO SCOTT TANNAS ANNOUNCES LONGER TERM INTENTIONS

For Immediate Release

WESTERN FINANCIAL CEO SCOTT TANNAS ANNOUNCES
LONGER TERM INTENTIONS

High River, AB – November 29, 2011 –Western Financial Group (“Western”) President and CEO Scott Tannas announced today to employees his intent to seek the nomination of the Progressive Conservative Party of Alberta to stand for election to the Senate of Canada, at the next opportunity.

In his announcement, Mr. Tannas confirmed his intention to remain in place as President and CEO of the company through the election process and – if successful - until the Senate appointment is made, which could be as late as 2015. Tannas also expressed the desire to continue to serve in an ongoing leadership capacity at Western while serving as Senator.

About Western Financial Group
Western Financial Group is a western Canada based, diversified, financial services company serving more than 550,000 customers. Founded in 1996 and headquartered in High River, Alberta. Western provides insurance, banking and investment products and services through more than 120 office locations, the internet (www.westernfinancialgroup.ca) and other distribution channels. With a skilled team of approximately 1,400 employees, and backed by the strong resources of its owners, Western is committed to building the strongest financial services company in western Canada. Western Financial Group is a subsidiary of Desjardins Group, the leading cooperative financial group in Canada and the sixth largest in the world.

This press release is not for distribution to any United States news service or otherwise in the United States.



Contact:

James Savage
Executive Vice President
Corporate Communications and Brand Marketing
Western Financial Group
(403) 336 3653 - mobile
James.Savage@westernfg.ca