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Western Financial Group Expands to Melfort, Saskatchewan

Western Financial Group (Western) is proud to announce that Melfort Agencies Ltd. has joined its family of insurance brokerages effective February 1. The addition of the Melfort branch will mark Western Financial Group’s 23rd location in Saskatchewan.

“Joining Western Financial Group was the logical choice for me as I looked for ways to allow the office to grow and improve service to our customers and to Melfort,” said Wes Moneta, owner of Melfort Agencies who will stay on to manage the newly integrated office. “We can now offer a much better selection of products and services and our office is part of an extensive network that stretches across western Canada. We also will gain access to leading technology to help us in our work. This is a positive change both for our employees and our customers.”

Melfort Agencies has been under the leadership of Wes Moneta since he purchased the business in 1974 with business partner Jim Doyle. The office will continue to operate with the same friendly staff from its current location at 216 Main Street.

"We're very happy to welcome Wes and his team to our growing Western network," said Scott Tannas, president and CEO of Western Financial Group. "Melfort Agencies is a wonderful addition to Western Financial Group and we intend to build on the reputation it has earned for great customer service. In addition to the new Western brand name, customers will definitely appreciate the greater variety of products and services. We’re excited to be part of such a thriving community and you can count on us to be good neighbours as we grow in step with the city."

About Western Financial Group

Western Financial Group is a western Canada based, diversified, financial services company serving more than 600,000 customers. Founded in 1996 and headquartered in High River, Alberta, Western provides insurance, banking and investment products and services through more than 120 office locations, the Internet and its contact centre 1-866-THE-WEST (1-866-843-9378). With a skilled team of approximately 1,500 employees, and backed by the strong resources of its owners, Western is committed to building the strongest financial services company in western Canada.

Western Financial Group is a subsidiary of Desjardins Group, the leading cooperative financial group in Canada.


John Jenner
VP Marketing & Communications
Western Financial Group
1010 24th Street SE
High River, AB T1V 2A7
Tel: 403-652-2663 or 1-866-843-9378
Fax: 403-602-9997