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Best car insurance, business insurance, and home insurance in Prince George, British Columbia

Whether you’re searching for car insurance, ICBC renewals, home insurance, business insurance, farm insurance, or life insurance, we are your trusted local experts in Prince George, BC, with over 100 years of experience.

As brokers for Canada’s top insurance providers, we compare options nationwide and handle the details to secure the best coverage at competitive rates— insurance tailored just for you. We'll also provide top rated customer support if you ever need to submit a claim. 

Contact us today for a FREE quote and protect what matters most!

Reviews: 3.7

Contact Branch: 250-564-3600

Email: PrinceGeorge@westernfg.ca

Location: 790 Central Street East, Prince George, BC, V2M 3B7

Hours:

Mon-Fri: 8:30am - 5:00pm 
Sat-Sun: Closed

Get an Insurance Quote Now!

We offer Bundle & Save discounts on Home, Auto, Business, and Group Insurance.

Reviews: 3.7

Contact Branch: 250-564-3600

Email: PrinceGeorge@westernfg.ca

Location: 790 Central Street East, Prince George, BC, V2M 3B7

Hours:

Mon-Fri: 8:30am - 5:00pm 
Sat-Sun: Closed

Why Choose Western?

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We shop across trusted providers to find you the best coverage.

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Over 7,500 Five-Star Reviews

Reviewed by Canadians in our communities nationwide.

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Serving Canadians Since 1905 
Over a century of experience delivering trusted insurance solutions.

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Our local insurance experts understand your specific needs.

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Get covered fast with hassle-free, same-day insurance solutions.

Get a Quote Today

Whether you’re searching for car insurance, ICBC renewals, home insurance, business insurance, farm insurance, or life insurance, we are your trusted local experts in Prince George, BC, with over 100 years of experience.

As brokers for Canada’s top insurance providers, we compare options nationwide and handle the details to secure the best coverage at competitive rates— insurance tailored just for you. We'll also provide top rated customer support if you ever need to submit a claim. 

Contact us today for a FREE quote and protect what matters most!

Your local Canadian experts in car insurance, home insurance, and business insurance in Prince George, BC.

At Western Financial Group, we offer a wide range of insurance products to protect your home, business, vehicle, and more. Our services include:

  1. Car Insurance – Protect your vehicle with affordable and reliable coverage.
  2. Home Insurance – Secure your home and belongings from unexpected events.
  3. Business Insurance – Safeguard your business operations with tailored policies.
  4. Farm Insurance – Coverage to protect your farm, equipment, and livestock.
  5. Life Insurance – Plan for the future and protect your family’s financial security.

We also provide insurance solutions for local welders through the Christian Labour Association of Canada (CLAC). Western Financial Group is a proud member of the Insurance Brokers Association of British Columbia. 

Proudly Supporting the Prince George Community

Prince George, a city in British Columbia, supports approximately 74,003 people and is the largest city in the province's north. The city is located near BC's geographic centre and is an important regional hub. 

Western Financial Group’s Prince George team supports the “second to none” assistance that staff provide people in palliative care at the Prince George Rotary Hospice Society. More than $20,000 has been donated to the society since 2004. 

Our Prince George brokerage team can offer you policies for car and truck insurance, home insurance, business insurance, farm insurance and life insurance. We have access to many other superior products and are dedicated to helping you find the best insurance in Prince George.  

Look no further if you’re needing car and truck insurance today. When it comes to home insurance and business insurance, we offer the right protection. Our experts are also your trusted source for farm insurance and life insurance. 

At Western’s Prince George brokerage, we have competitive rates and outstanding customer service. We’ll listen to your concerns and help you customize a policy that fits your needs today and as they change.

Western Financial Group is a proud member of the Insurance Brokers Association of British Columbia. 

Comparing Insurance Options Across Canada

Q: What does an insurance broker do?
A: Western's insurance brokers find the best insurance package at the right price.

Insurance brokers can compare quotes and services across different insurance providers. Western's Insurance Brokers save you time and stress by hand-selecting the best insurance quotes nation-wide to match your specific needs and helping you compare them.

Whether you want to protect your home, business, farm, or vehicle, working with an insurance broker is a smart move. Navigating all the insurance options out there can be tricky and time-consuming on your own. We make sure you get great rates and a service guarantee to safeguard your best interests!

What do I need to know about car insurance in Prince George, B.C?

It’s mandatory for all drivers to purchase car insurance from ICBC to help ensure that they are protected with a basic level of coverage.

Basic autoplan insurance for ICBC includes $200,000 in third-party liability coverage. Third-party liability helps protect you in cases such as non-vehicle property damage or driving out of province, and it can protect you in situations where the law permits the other driver to sue.

If you make a third-party liability claim against the person who's responsible for a car crash and they don't have enough insurance to pay for your claim, Underinsured Motorist Protection (UMP) covers you. Basic underinsured motorist protection covers you and members of your household for claims of up to $1 million per insured person.

If you want to increase the amount of coverage you have in the event, you're responsible for a crash, you may want to consider extended third-party liability coverage, an optional Autoplan coverage.

5 Things to Know About ICBC Coverage for Occasional Drivers

What do I need to know about home insurance in Prince George, B.C?

Home insurance isn't mandatory in British Columbia, but most banks or mortgage lenders will require you to purchase home insurance coverage if you have mortgage.

Home insurance helps you protect against:  Theft,  Fire, Third- party “slip and fall” accidents, Vandalism.

You may want to consider adding earthquake coverage to your home insurance policy to protect you should your home suffer catastrophic damage in an earthquake. Every earthquake insurance policy is different, but typically includes three types of earthquake coverage.

  • Dwelling coverage helps cover the cost of repairing or rebuilding your home.
  • Personal property coverage helps replace personal property like electronics and furniture.
  • Loss-of-use coverage helps cover additional living expenses if you must move out while your home is rebuilt or repaired.

Top 5 Things to Know About Renewing ICBC Car Insurance

Reviewed By Your Prince George Neighbours

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a year ago

I was at another insurance agency and was ignored in their office so I drove until I saw a sign that said “insurance”. I walked into Western Financial and was IMMEDIATELY greeted by a lovely gentleman who escorted me to see Shanell Toma. Wow! I have never had such fantastic service from an insurance broker. She helped me find the best rate and has walked me through the process every step of the way. I would never hesitate to recommend Shanell and her team. This will be my new go to brokerage!!

Cathy Springall
Prince George

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2 years ago

Dealt with Lorrie, she was fantastic. Very friendly. She missed a few things, but she is learning and had someone with her for help. Great job, very quick and pleasant experience.

Alex Peet
Prince George

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2 years ago

I needed a fast insurance quote and policy in place to close on a new house. Jillian was fantastic - really quick, responsive and friendly. She had everything set up within hours for me.

Andrew
Prince George